We are a husband–wife partnership specializing in graphic design, motion design, illustration, and animation.
Through all the changes we’ve seen in our field since opening in 1999, one thing has remained constant: the need for good design and a clear, engaging message. We work with clients and other creative partners to meet that need across a wide variety of projects from motion graphics and animation to identity and print collateral.
Eric Kreidler worked at the Minneapolis design studio Kuester Partners before going independent with eg design. With a background in interactive media, Eric channeled his childhood experiments with a super 8 camera into a new focus on motion graphics and animation beginning in 2010. Since then, eg has created moving visuals for music videos, TV advertising, and corporate media. He is committed to always growing eg’s aesthetic and technical capabilities and is always ready for a new challenge. He is also the director of the critically acclaimed music videos produced for Minneapolis “kindie” band, The Bazillions. Eric earned a BFA from the University of Notre Dame in 1993.
Gretchen Blase spent her early career working at various creative firms in the Twin Cities, including Yamamoto Moss and Rapp Collins, where she specialized in identity, print and web design for clients large and small. She brings her keen eye for typography, commitment to clarity, and appreciation of all things visual to her pursuit of smart, elegant design solutions. In addition to earning both a BFA and BA from the University of Michigan, Gretchen completed the advanced certificate program at the Minnesota Center for Book Arts. Her design, printmaking, drawing and illustration work is showcased on her website.